Every home has a story worth sharing, and this year, Idesia is giving homeowners an exciting reason to tell theirs.
Following the success of its inaugural run, Bahay Goals, Buhay Goals Season 2 returns to celebrate the inspiring journeys of Idesia homeowners and homebuyers. Participants are invited to create a short-form vlog showcasing how their Idesia home has become the foundation for life's meaningful milestones, cherished memories, and personal achievements.
This season's Grand Prize takes the celebration even further—from a dream home to a dream getaway. The winning entry will receive a 3-day, 2-night trip to Boracay for two, with round-trip airfare and accommodations included, allowing homeowners to create even more unforgettable memories beyond the comfort of their own home.
"Through Bahay Goals, Buhay Goals, we want to celebrate the real experiences of our homeowners and inspire future homebuyers by showing how owning an Idesia home can help turn dreams into reality," Atty. Marianne Reyna Lina Cruz, CEO & President of P.A. Properties Hankyu Hanshin.
The competition is open to Idesia homeowners and homebuyers, immediate family members living in the same household, and brokers or sellers who are registered Idesia homeowners or homebuyers. Previous participants who did not place in the Top 3 are also welcome to join.
Eligible entries must come from homeowners of the following Idesia communities:
● Idesia Cabuyao
● Idesia Cabuyao East
● Idesia Dasmariñas
● Idesia Heights
● Idesia Lipa
● Idesia San Jose del Monte
Participants are encouraged to submit a 1- to 3-minute vertical vlog (1080 × 1920) featuring their authentic homeownership journey. Entries must use original or royalty-free music, and only one entry per household is allowed.
Aside from the Grand Prize, participants also have the chance to win exciting rewards, including:
● Second Prize: One-night stay for two at Hotel Okura
● Third Prize: Premium Japanese dining experience for two
● Voter's Choice Award: ₱3,000 cash prize
● 4th to 10th Placers: ₱500 Uniqlo Gift Certificate and ₱1,000 worth of exclusive Idesia merchandise
The promo period runs from August 14 to October 31, 2026. Winners will be officially announced on November 13, 2026, through Idesia's official Facebook and Instagram pages, with notifications also sent via registered mail, email, and SMS.
Whether it's a family's first Christmas at home, a child's first steps, a dream kitchen finally realized, or the simple joy of coming home every day, Idesia believes these everyday moments deserve to be celebrated.
From building dreams to creating lasting memories, Bahay Goals, Buhay Goals Season 2 is your chance to inspire others—and perhaps enjoy a well-deserved escape to one of the country's most beautiful destinations.
For the complete contest mechanics, visit: https://www.paproperties.com.ph/bgbgs2mech
About P.A. Alvarez Properties and Development Corporation
Nestled in San Pedro, Laguna, P.A. Alvarez Properties and Development Corporation (P.A. Properties) is a leading developer of low to medium-cost housing communities in Southern Luzon. Since its establishment in 1994, the company has crafted over 30,000 homes across key Philippine provinces, with plans to build an additional 20 communities in the next 5 years. P.A. Properties, guided by the tagline "Behind Every Home is a Story," not only addresses the nation's housing backlog but also actively contributes to economic growth. Through philanthropic initiatives, such as hospital donations in Cabuyao, providing right of way in Pampanga for civic centers, and establishing SanJo's markets in provinces like Laguna and Bulacan, the company weaves a narrative of community development and nationwide impact.
